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张默闻中美联合商学院集团

中美智慧·服务中国

张默闻商学院牵手北京财富传媒 五千楼宇广告多屏联动引爆市场

20161220日,张默闻中美联合商学院开课广告同步席卷北京、福建、广州、深圳等全国高端楼宇5000块互动大屏。广告一经投放效果显著,咨询报名电话接连不断,一度占线,加之前期投放的高铁、报刊等广告,已经形成立体式组合传播,极大地提升了张默闻中美联合商学院的知名度,标志着商学院传播第一战初战告捷。

 

此次广告投放是张默闻中美联合商学院与北京财富传媒文化发展有限公司的首次合作。北京财富传媒是中国最具规模和影响力的大户外媒体运营商,拥有以城市户外、高速大牌、高铁大站、楼宇大屏、机场大牌等为核心主体的户外广告资源,致力于打造最具品牌传播价值和互动营销体验的户外全媒体网络平台。楼宇大屏现已覆盖北上广深及成都、武汉等60余个重点城市,近5000个楼宇场景营销热点、数十万大屏的场景营销网络。

 

此次张默闻中美联合商学院与财富传媒的战略合作是当下传播态势下的必然选择。在以高铁为中心的场景营销大网下,需要同时精准锁定高端客户,聚焦高端楼宇,实现品牌多维度展示,点面结合,多屏联动,形成海量导流,为张默闻中美联合商学院的推广撒下“天罗地网”,吸引目标客群。 

 

通过张默闻中美联合商学院的传播战略就足以见得张默闻这厮在品牌传播上的独特主张。张默闻这厮表示,推广商学院不仅是要壮大“张默闻”这个品牌的力量,而且还要把自己几十年沉淀下来的实战经验、想法传递出去,因为只有让更多企业家强大,中国才能强大。相信张默闻中美联合商学院必定能为中国策划界、广告界、营销界输送更多的优秀人才,实现中美智慧,服务中国的美好愿景。

 

ZMW China-US United Business Institutes works with Beijing Caifu advertising media

five thousand multi-screen linkages get a huge market effect

 

On December 20, 2016, at the same time ZMW China-US United Business Institutes opening advertisements swept Beijing, Fujian, Guangzhou, Shenzhen and other 5000 large screens interactive national high-end advertising building.

 

This advertises put on the market is the first cooperation ZMW China-US United Business Institutes with Beijing Caifu media culture development limited company. Beijing Caifu media culture is the Chinese largest and most influential outdoor media operators, owns the city outdoor, high-speed, high-speed rail station, building larger screen, outdoor advertising resources such as the core subject of the big airport the outdoor media network platform which is committed to create the most value brand communication and interactive marketing experience. Building large screens are covering the north of Guangzhou, Shenzhen, Chengdu, and Wuhan and so on more than 60 key cities, nearly 5000 buildings’ hot network marketing, hundreds of thousands of large screens.

 

The strategic cooperation ZMW China-US United Business Institutes with the Caifu media is the inevitable choice of the current communication situation. In the network marketing scene to high-speed rail as the center, at the same time need to pinpoint the high-end customers, focus on high-end brand building, to achieve multi-dimension display, surface bonding, multi-screen linkage, forming a massive diversion and for the promotion of the ZMW China-US United Business Institutes, to attract the target customers.

 

Through the communication strategy of ZMW China-US United Business Institutes, which is enough for us to see Mowen Zhang’s unique views of brand communication. Mowen Zhang said, promote business school is not only to enlarge the strength of the “Mowen Zhang” brand,  but also to express the decade's personal experiences in actual combat experience,, ideas to others, because this is the way to let the Chinese entrepreneurs and China more powerful. I believe that ZMW China-US United Business Institutes will become the business school which can transfer more talent people for the planning and advertising industry. 

 

 

改变是一场未知的冒险 

而我们把冒险变成保险 

201718

由张默闻中美联合商学院集团创始人张默闻老师

潜心打造的张默闻商学院第一期将在

中国最美乡村安吉开课啦!

在这里,我们拒绝忽悠

以最实战的案例,最系统的课程,助力企业发展

让你真正的实现

听课两小时  发展快三年

 

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