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张默闻中美联合商学院集团

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九阳邱中阳怀恋与张默闻合作岁月 张默闻创意策划负责到底令人感动

大家好,我是九阳品牌部的邱中阳。跟张老师特别有缘分,因为2011410号是我第一次来到杭州,当时加入的公司是快克,今天,快克的何总也在台下。来杭州上班的第一天就赶上张老师在快克五楼的会议室里提案,印象非常深,我觉得也非常有缘分。当时来的时候本子上记了有整整5页纸,我今天也记了快6页纸,说明这几年张老师的东西是记不完的,东西和干货真的非常多。 

 

来杭州这几年,就在两家公司呆过,第一个是快克,第二个是九阳。在快克时期和张老师的合作是比较深的,一起做过姜文的代言、绿色感冒药和大小快克的规划。张老师的东西,包括何总这几年一直长期地在我脑子里浮现,我觉得自己的一些想法一些方法论归根到底很多还是张老师这边来的。 

 

我最后说一句,目前我们很多在做企业甲方的时候,都会遇到很多营销策划公司,也会遇到一些很多所谓的数字营销公司,但是在接触的过程中发现,很多公司它就是抖机灵,或者就是对自己的策略,对自己的方法,根本就不是特别的有信心,更多地是依靠渠道来推广你的政策,推广你的产品。这有时候会让我怀念起当时和张老师合作的时候,他是对自己的创意,对自己的策略非常负责,负责到底。

 

九阳股份有限公司新媒体传播经理 邱中阳

 

The years Joyoung Qiu Zhongyang cooperate with Zhang Mowen

Zhang Mowen’s creative planning idea moved people

 

Hello, I'm Qiu Zhongyang from Joyoung brand department. Special fate with Mr. Zhang, April 10, 2011 is the first time I came to Hangzhou, joined the Quick company, today, Quick manager He is also in the audience seat. When I first came to Hangzhou I catch up with the Teacher Zhang was giving a proposal at the fifth floor at Quick. I have a very deep impression, it is my fate to meet him. When I came here, I had five pages of paper on my notebook. I remember six pages of paper today. It means that I can't remember what Zhang has done for a few years. It's a lot of things and useful information.

 

The past few years in Hangzhou, I worked two companies, the first one is Quick, the second one is Joyoung. In the Quick period, I had a deep cooperation with Teacher Zhang, worked together with Jiang Wen's endorsement, green cold medicine and the planning of big & small Quick. Mr. Zhang's things, including everything, have been growing up in my mind for a long time. I think I have some ideas and some methodology. In the final analysis, many of them are from Mr. Zhang's side.

 

I finally want to say, at present many of us in doing business of Party A, will encounter a lot of marketing planning companies, will also encounter many of the so-called digital marketing companies, but found in the contact process, many companies are not so confidence about their plan or methods, simply not particularly confident, more is to rely on the channel to promote your policies to promote your products. This sometimes makes me miss the time when I worked with Mr. Zhang, he was creative, responsible for his strategy, and was responsible for it.

 

Joyoung, Limited by Share Ltd, new media communications manager Qiu Zhongyang 

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